Month: August 2016

No business owner wants to hear this, or believe this, no one, other than you really cares about your logo! Sorry, but it’s true. As a web/graphic designer, I have often been asked to create a logo for a small business’ website. A service which I do offer and gladly provide. However, I have seen
-> Continue reading The (UN)Importance of Logo Design

Web content can make or break a website – no matter how good the design is. You’ve probably heard the saying “content is king”, but exactly what is good website content and where do you get it? In my opinion, there are 2 important types of website content. Concise content your site visitors will read
-> Continue reading Good Website Content is Crucial to Your Success

Being Proactive is essential in achieving an outstanding experience for your customers. More often than not, problems or frustrations experienced by customers can be easily avoided if businesses are proactive rather than being reactive. How many times, as a customer, have you asked yourself these questions? Why did they not keep me informed? Why is this
-> Continue reading Are You Being Proactive with Your Customers?

Passwords ensure the security and confidentiality of data that is stored on various workstations and servers across campus. Some of this data includes student and employee names and addresses, grades, evaluations, timetables, payroll etc. Secure is NOT your birth date, your spouses birthday or name, secure is NOT your dog’s name, secure is NOT your
-> Continue reading The Importance of Secure Passwords

Websites are not retail stores. When writing the very first headline that your visitors will read, don’t be tempted to welcome visitors to your website. Don’t say hi!, welcome to my world, or Enter Here. If you are tempted to, walk away from your computer and think about how many opportunities you could miss. Someone
-> Continue reading Don’t welcome visitors to your website